实现零售店的无限库容
通过Oracle Retail Order Broker(Oracle 零售订单商品寻址),零售商可在所有渠道中完成更大量的交易,避免因为缺货而损失销售。该解决方案深得独立研究机构推崇,被视为中等和企业零售商订单履行应用之市场翘楚。
通过Oracle Retail Order Broker(Oracle 零售订单商品寻址),零售商可在所有渠道中完成更大量的交易,避免因为缺货而损失销售。该解决方案深得独立研究机构推崇,被视为中等和企业零售商订单履行应用之市场翘楚。
通过Oracle 零售订单商品寻址,零售商可在现有店面环境中执行全渠道交易。用户界面将向各店面提示新订单,以及待管理订单的状态。各店可查看订单详情、更新状态、打印取货单并查看消息。此外还将向客户随时提示最新消息,并在订单流程得以完成或者发货后发送“取货准备就绪”消息。
通过Oracle 零售订单商品寻址,零售商在为客户下单时可以灵活地选择代发货,也就是直接由供货商发货,而非从零售商库存中发货。下单后,应用程序将把客户信息自动发送到供应商处进行交货。代发货下单让零售商有机会在不保有库存的情况下销售更多产品,实质上可以达到无限库容(aisle capability)。
在使用了Oracle 零售订单商品寻址之后,零售商就有了一种既可快速实现投资回报,又可创造机会来改善客户参与并进而提高客户忠诚度的解决方案。其中内嵌有Oracle Science Engine(Oracle科学引擎)。该引擎使用数学建模来分析边际利润率,并识别履行订单时利润最高的地点。Oracle 零售订单商品寻址采用高效、低成本的方法向客户直接发送订单,同时优化经营并维护品牌形象。
零售商经常会面临着如何优化库存以服务于各种渠道的挑战。通过Oracle 零售订单商品寻址,零售商可随时查看库存的可用性。这种广泛的可见性意味着在履行订单并为客户提供服务时可以避免不必要的延误。该应用将根据系统和订单状态来实施库存预留。如果Oracle 零售订单商品寻址识别的地点无法履行订单,则应用程序可将订单重新转介到下一最佳履行地点,这就确保了客户每次都能收到订货。
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